Adaption from SEO to optimising for chatbots
Search has changed. AI systems like ChatGPT and Google's AI Overviews now control discovery. Learn how to optimise your website for chatbots.
Perplexity's Challenge to Google Search: The Future is Conversational
Tim O’Neill was interviewed for this article in The Age about how Perplexity is seeking to rival Google for AI Search
The potential for a natural-language based web
Microsoft just introduced NLWeb (Natural Language Web), a natural language interfaces a native part of the web, we break it down for you
The AI-First Mandate: Are Australian Agencies Ready?
Are Australian agencies ready to be AI-First?
Keynote - what ChatGPT Shopping means for retailers
Generative AI and the future shopping experience
Model Context Protocol: What Australian Marketing Leaders Should Know
The Model Context Protocol (MCP) is an emerging gen AI standard that aims to address systems fragmentation
Vibe-imaging: chat-to-image & the Great Ghibilification
Last week OpenAI broke the internet with their new multimodal image generation model
Beyond the Hype: Moving from FOMO to AI-First at MarTech World Forum
Tim O’Neill gave a keynote about gen AI adoption at MWF
State of generative AI in retail (and the one unspoken 🤐 priority)
Jason Ross joins panel discussing AI Agents at NORA’s annual Gen AI Summit
Think 3000 conference
Last week Tim O’Neill (co-founder) presented at the Think 3000 conference…
Are you vibe coding yet?
If you're not familiar, vibe coding is the idea that AI now lets you "think about code" rather than having to actually write it.
Lessons from 2 years of building Generative AI experiences.
Lessons from 2 years of building generative AI experiences
Browser Agents: The Marketing Superpower Your Competitors Don't Know About Yet
While your competitors are still figuring out how to use ChatGPT effectively, a new marketing superpower is emerging: browser agents.
Meet my digital twin, Tim
I've been experimenting with creating a digital twin of myself using Claude, and I'm genuinely shocked by the results. 🤯
IHAC Award finalists
Our work with TTI Brands has been recognised at the 2025 Inhouse Agency Council Awards
Experiments with Imagen 3
Our experiments testing out the new Google Imagen 3 image generation model with Porsche 911’s
